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Director, Internal Communications
Office of the Chief Administrative Officer

Created the office of Internal communications for the 1,000 full-time staff and contractors of the non-partisan Chief Administrative Officer. Developed comprehensive messaging to communicate the strategic plan, mission, and vision of the CAO.

  • Responsible for writing all-staff Town Hall addresses, weekly Staffchat newsletter, and managing an internal website.

  • Co-developed and co-host internal organizational podcast, Let’s Talk CAO.

  • Utilized new tools and methods to deliver messaging during COVID-19 pandemic to maximize employee engagement while staff is working remotely.

 
Communications Director, U.S. House of Representatives
Office of the Chief Administrative Officer

Washington, DC                2010 - 2019

Top Communications strategist responsible for internal communications to Members of Congress and 10,000 House employees. Media spokesperson on highly vetted, complicated issues including the Affordable Care Act, DOMA, government transparency, IT security, and Member of Congress finances.

 

  • Spokesperson with national and local reporters on content and story development.

  • Led orientation sessions for new Members of Congress.

  • Create and execute awareness campaigns.

  • Negotiated millions of dollars in savings in House enterprise subscription services.

 
Senior Web Editor, U.S. House of Representatives
Office of the Chief Administrative Officer

Washington, DC                2009 - 2010

Developed the vision, strategy, and digital action plan to tell the story of the House of Representatives through websites and social media. Formed partnerships with diverse organizations to create content and social networking strategies.

 

  • Project lead for redesign of House.gov, the main website of the U.S. House of Representatives.

  • Repositioned the House’s Green the Capitol project through a coordinated social media strategy and website.

 
Multi-Media News Director, KCRA, Hearst Television

Lead stakeholder and accountable for all aspects of KCRA news coverage and presentations in broadcasts and on the Internet. Led 100+ journalists to produce award-winning, innovative, #1 rated coverage. Noted for investigative reports and consumer oriented stories. Guided newsroom into digital and Web 2.0 eras.

 

  • Industry leader in original web coverage.

  • Skilled in crisis management. Led teams of journalists through local and national emergencies when a clear, concise, and calm message was imperative for public safety.

  • Demonstrated vision in conceiving projects based on careful analysis of research.

  • Worked with a diverse staff and across departments to reach consensus and goals.

 
News Director, WGAL-TV, Hearst Television

Lancaster, PA                   1989 - 2002

  • Created principles and processes that ensured brand integrity, consistency, and growth.

  • Formed strategic partnerships with key demographics.

  • In charge of budgeting, short and long term planning.

  • Facilitated and coordinated news/marketing activities to ensure maximum effectiveness.

 
Emmy Awards
  • Executive Producer/Writer: Missing: Are We Finding the Children? Florida Regional.

  • Executive Producer/Writer: PennDOT Implosion, Mid-Atlantic Regional.

 
Adjunct Professor, California State University, Sacramento

Sacramento, CA                  2007

  • Media History with emphasis on new media.

 
Adjunct Professor/Lecturer, Elizabethtown College

Elizabethtown, PA                  1999-2000

  • Broadcast News/Copy Writing and Media Management classes.

 

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